Recently, US giant PC maker Dell specified that it had earned almost $6.5 million in revenues, selling PCs, software, and accessories via links on the micro-messaging site Twitter.

The Dell statement corroborates the recent reports that though Twitter is still to make any revenue from its business, corporate entities have certainly benefited from the promotion of their products on the one-of-its-kind microblogging phenomena.

Noting that Dell is among the leading brands that have managed to make the most out of social media, the company’s ‘chief blogger’ Lionel Menchaca proudly announced that Dell’s collective followers on social media – including Twitter, Facebook, Direct2Dell and IdeaStorm – currently stand at an enviable figure of 3.5 million.

Saying that the company’s investment in social media does not pertain to the sales objective alone, Richard Binhammer, Dell’s senior manager for corporate affairs, said that the Dell is using the social networks to garner necessary support of its business units.

Citing an example, Binhammer said: “We listen and learn from our customers directly. Our first version delivered the Dell Mini netbook with an apostrophe near to the traditional enter key, so people complained about hitting it instead of return. We developed and delivered a second version of the Dell Mini where the apostrophe key was moved.”